CAREER PATH
Instructional Designer / Media Producer
Insight Global
1/2022 – 7/2024
Major Functions: Contractor placed at Merck. Designed and developed multiple eLearning curricula and training programs for diverse teams, following the ADDIE methodology. Led end-to-end creation process encompassing learning scripts, course design, multimedia integration, course functionality, and rigorous review cycles. Collaborated closely with Subject Matter Experts to ensure accuracy and relevance of content. Provided SharePoint support to facilitate seamless content management and accessibility. Developed job aids, scripts, and storyboards to enhance learning effectiveness and engagement. Supported Learning Management System (LMS) administration and optimization for training delivery.
Design Director, Instructional Designer
Citadel Credit Union
10/2018 – 1/2022
Major Functions: Designed and produced instructional modules for virtual and classroom training as Instructional Designer and Multimedia Producer in the Learning and Leadership Department. Developed internal communications and company announcements. Produced and edited videos in-house. Provided LMS support using SumTotal and SharePoint. Specialized in script and storyboard development. Proficient in graphic design, videography, animation, and audio.
Instructional Design / Multimedia Lead
Clarity Consultants
11/2017 – 10/2018
Major Functions: Contractor at Pfizer Pharmaceuticals specializing in SharePoint microsite design and development. Expertly developed E-Learning courses using Storyline 3 and Adobe Captivate. Produced and edited multimedia content, including Vyond animations. Created customized graphics, videos, and gamification elements for web, mobile, and print campaigns. Managed team meetings and facilitated staff communications.
Content Strategist / Sharepoint
Talen Energy (PPL)
2/2016 – 10/2016
Major Functions: Contractor specializing in SharePoint administration, focusing on customizing layout and organizing media, images, presentations, and documents. Edited Talen Energy’s website using the Sitecore CMS platform. Developed presentation materials, documents, social media campaigns, and print.
Content Manager / Senior Graphic Designer
Aquent
10/2016 – 3/2017
Major Functions: Contractor placed at Merck & Co. Digital Content editor utilizing SDL Tridion (CMS) architecture and eCatalog site content. Duties included information gathering, assigning SDL Tridion metadata taxonomy, and structuring architecture of CMS tasks in a matrix organization structure to facilitate resolution. Liaised with IT and Legal Teams.
Content Manager / UX Designer
Comcast
9/2015 – 12/2015
Major Functions: Contractor specializing in Content Management using Sitecore CMS.Coordinated media library materials for integration into the Comcast Business website.Collaborated with UX and mobile teams to initiate user-centered design (UCD) principles in the early stages of web and mobile application development.
Digital Media Director / PrEditor / Global Marketing
Hay Group
9/2007 – 5/2015
Major Functions: : Collaborated with global marketing teams to strategize, execute, and manage communication campaigns across diverse industries including Manufacturing, Business, Life Sciences, and IT. Produced multimedia communications and provided media training for personnel. Managed digital content using SharePoint and Sitecore technologies. Led brand development and integration efforts for global marketing initiatives. Created and designed whitepapers, presentations, videos, and promotional materials. Developed marketing applications across various digital channels including social media, mobile platforms, and websites.
Communications Specialist
SunGard SCT
9/2005 – 8/2007
Major Functions: Produced multimedia and sales presentations for executive and marketing teams. Developed brand guidelines, custom icons, logos, and other elements for sales and internal communications. Produced and edited educational modules as a video producer/editor. Created marketing materials showcased at SunGard trade shows and employee events. Organized breakout sessions at trade events for client video creation and feedback collection.
Media Content Coordinator
CBS Corporation
4/2002 – 8/2005
Major Functions: Managed content for news, sales, weather, and traffic graphics and animations. Designed and developed graphics for CBS3 and KYW1060 radio websites. Created print materials, online advertisements, promotions, and branding. Conducted quality control and proofing of graphics. Designed graphics and animations for both Creative Services and News Department. Served as Weather Producer and Manager at CBS3 Weather Department.
Digital Design Manager
TheBancorp.Com
4/2000 – 4/2002
Major Functions:
Designed promotional advertisements for company and partner websites using Flash animation and web programming. Developed print materials, online advertisements, and collateral for Internet, Intranet, and trade shows. Conducted quality control and proofing of graphics. Managed archival of all graphics and animations.
Graphic Designer / Animator
FOX Television
12/1998 – 4/2000
Major Functions: Multimedia Specialist specializing in news graphics and animations. Designed print materials, advertisements, marketing campaigns, and collateral. Responsible for web design, development and updates for various shows and programming.Conducted staff training sessions. Managed repository for multimedia assets.
Graphic Designer / Animator
NBC-10
1/1994 – 11/1998
Major Functions: Contractor. Weather Producer and Multimedia Designer recognized for launching EarthWatch weather system. Designed news, promotional materials, and weather maps for local newscasts. Conducted staff training sessions. Specialized in managing multimedia repository and content.
TECHNOLOGY
| Adobe Photoshop | Storyline 3, 360, Rise | Sharepoint |
| Adobe After Effects | Captivate | Sitecore 8.1 |
| Adobe Premiere | Camtasia | SDL Tridion |
| Adobe Illustrator | WordPress | Microsoft Office 365 |
| Adobe Dreamweaver | HTML / CSS | Basecamp |
| Adobe InDesign | Plotagon | Zoom |
| Adobe Audition | Vyond | CoPilot |
EDUCATION
Drexel University
Bachelor of Science in Graphic Design, June 1992
G.P.A. 3.0; Major G.P.A. 3.6 | Dean’s Honors List 1990-1992